Many agencies can
claim healthcare
marketing experience.
Many agencies can
claim healthcare
marketing experience.
Few have been at it
for nearly 50 years.
Few have been at it for nearly 50 years.
Our Audience First Approach (A1A) puts the people who matter most at the center of everything we do. Through A1A MKR understands the healthcare space from the point of view of its most important audiences: patients, physicians and other caregivers, regulators, and payors. We’ve worked to connect these humans to the care, the resources and the markets they need – regardless of where they might be on their individual journeys.
We’ve introduced and supported service lines, proprietary lab tests, medical devices, clinics, protocols and tertiary care facilities in markets across the country, and the world.
Our Audience First Approach has driven health risk assessment traffic, service line utilization, blood donations, health fair attendance, healthcare employment, caregiver adoption of internal comms tools – and consumer health insurance applications.
We use all forms of media – online, offline, paid, earned and owned – leveraging our deep understanding of the economic and social dynamics of healthcare in all our client engagements.
And we don’t staff with generalists, then ask them to try to get inside the minds, EMR systems and physician leadership KPIs of our healthcare clients. We staff with healthcare marketing specialists who have years, and in some cases, decades, of experience supporting healthcare enterprises with effective, efficient, relevant marketing.
So, what challenge can we help you solve today?
